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	<title>Internet Marketing 2.0</title>
	<link>http://www.tricitiesecommerce.com/internet-marketing</link>
	<description>The Who What When and Where of Internet Marketing</description>
	<lastBuildDate>Fri, 13 Jun 2008 11:52:17 +0000</lastBuildDate>
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		<title>Google introduces automatic matching</title>
		<description>I was just thinking yesterday that it would be nice to automatically generate new terms based on your existing terms. These new terms would be suggested and incorporated into your existing campaigns automatically as the campaign is running.  It is a feature I have been wishing for years for.

Well I ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2008/03/07/google-introduces-automatic-matching/</link>
			</item>
	<item>
		<title>Adowrds Quality Score Algorithm update happening now. Otherwise known as a Google Slap.</title>
		<description>One of my clients notified me this morning that when he logged in this morning all his minimum bids were raised to 10.00 per click. The sad part is that this is one of the best performing campaigns I have ever managed. It does excellent day in and day out. ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2008/03/05/adowrds-quality-score-algorithm-update-happening-now-otherwise-known-as-a-google-slap/</link>
			</item>
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		<title>Your landing page load time now affects your Adwords Quality Score</title>
		<description>Yes, we now have yet another metrix that we have to keep tabs on in order to make the most out of our Adwords campaign while trying to keep the costs low. While I understand some of the reasoning behind the move I think it will have a negative impact ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2008/03/05/your-landing-page-load-time-now-affects-your-adwords-quality-score/</link>
			</item>
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		<title>Beta Testing Adwords Demographic Bidding</title>
		<description>Do you know your customer demographics? If so then you could benefit from Google's new Demographic Bidding campaign setting. Google began beta testing demographic bidding at end of January.

What exactly is the demographic bidding?

Demographic bidding is a way to choose your audience by age and gender. If you want your ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2008/02/19/beta-testing-adwords-demographic-bidding/</link>
			</item>
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		<title>Microsoft offers to buy Yahoo for $44.6 billion &#124; U.S. &#124; Reuters</title>
		<description>Microsoft offers to buy Yahoo for $44.6 billion &#124; U.S. &#124; Reuters 

Look out Google:

NEW YORK (Reuters) - Technology giant Microsoft Corp said on Friday that it had offered to acquire Internet media company Yahoo Inc for $44.6 billion in cash and stock.

Microsoft said it had offered to buy Yahoo ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2008/02/01/microsoft-offers-to-buy-yahoo-for-446-billion-us-reuters/</link>
			</item>
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		<title>Hearst-Argyle Television and Google Agree on Reseller Agreement</title>
		<description>Hearst-Argyle Television and Google Strike Reseller Agreement

This deal as of yet hasn't caught a lot of peoples attention. It did catch mine though and I expect to see a lot more deals in 2008. In order for Google to expand it's reach as fast as the predicted local search spending ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2007/11/29/hearst-argyle-television-and-google-agree-on-reseller-agreement/</link>
			</item>
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		<title>Google AdWords Help Center: What is the One-Page Campaign Setup option?</title>
		<description>Google AdWords Help Center: What is the One-Page Campaign Setup option? 

I logged in this morning to create a new campaign for one of my clients and noticed a new feature in the campaign creation process. It is called the One Page Campaign Setup option. Basically it will allow you ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2007/11/07/google-adwords-help-center-what-is-the-one-page-campaign-setup-option/</link>
			</item>
	<item>
		<title>Google AdWords Help Center: How do I use keyword insertion? (tutorial)</title>
		<description>Google AdWords Help Center: How do I use keyword insertion? (tutorial) 

Have you ever heard someone mention the term Dynamic Keyword Insertion (DKI)? Well Google has finally decided to spread some light on the subject. They have a full tutorial available and if you are not familiar with the practice ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2007/11/07/google-adwords-help-center-how-do-i-use-keyword-insertion-tutorial/</link>
			</item>
	<item>
		<title>Will GrandCentral be an integrated part of Android?</title>
		<description>GrandCentral: The New Way To Use Your Phones

For those of you that may not have heard the news yet, Google announced a new open source software called Android earlier this week. They have been in talks with the major phone carriers trying to convince them to go with the solution ...</description>
		<link>http://www.tricitiesecommerce.com/internet-marketing/2007/11/06/will-grandcentral-be-an-integrated-part-of-android/</link>
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