Universal search being scaled back?
1 comment so farI was doing some keyword research and was wondering how the new universal search results were playing out. I had blogged about how it was changing the landscape on search results and thought I would do a followup to determine if any changes had occur since then and there has.
It wasn’t a surprise to me […]
Being bumped off the front page by video, news and local results?
No commentsYou have been bumped by YouTube (video), Local (Google Maps) and News (Google News) but don’t feel bad millions of others are feeling the pinch. I have been deciphering the new Google Universal Results and thought I would share my findings with you.
1. Video just got VERY important.
You may say well that holds true […]
Getting jiggy with Google Trends
2 comments so farGoogle Trends Today
Google Trends Today is my mashup of Google Trends. My mashup is an RSS feed/webpage/email that is updated periodically throughout the day to give myself an idea of what the current most popular search terms are according to Google. Of course this is not a natural list, if it were you would see […]
Lower your PPC bid fees by improving your Adwords Quality Score. Part 2
No commentsIn Part 1 we explained what the Adwords Quality Score is and why it is important to your Adwords campaigns. In this second part we are going to explain what you can do to improve your Adwords Quality Score.
The most important improvement you can make is to make sure your landing page reflects what your […]