Adwords is now showing the Geographical Preference of the Campaign.
No commentsIf you haven’t noticed yet, Google is now showing the geographical preference of the campaign displaying the Keyword. If you do a search for Charlotte NC and look at the ads you will see some have Charlotte, NC under the ad.
If you have the campaign preference set to certain cities then it will go ahead […]
Forecast: Internet Expected To Exceed All Other Ad Media By 2011
No commentsForecast: Internet Expected To Exceed All Other Ad Media By 2011
Some interesting numbers:
Private equity and investment firm Veronis Suhler Stevenson (VSS) put out a new ad spending forecast, covered in MediaPost and the Financial Times. Driven by audience migration, the US Internet is anticipated to capture $61.98 billion and become the top ad […]
Getting jiggy with Google Trends
2 comments so farGoogle Trends Today
Google Trends Today is my mashup of Google Trends. My mashup is an RSS feed/webpage/email that is updated periodically throughout the day to give myself an idea of what the current most popular search terms are according to Google. Of course this is not a natural list, if it were you would see […]
Lower your PPC bid fees by improving your Adwords Quality Score. Part 2
No commentsIn Part 1 we explained what the Adwords Quality Score is and why it is important to your Adwords campaigns. In this second part we are going to explain what you can do to improve your Adwords Quality Score.
The most important improvement you can make is to make sure your landing page reflects what your […]